You’ve hung out your shingle “open for business,” but hear crickets. Where are your clients?
You’re an intelligent, confident woman—running a business shouldn’t be so difficult! Doubts creep in, and you begin to wonder, “Did I make a mistake?”
No! You didn’t. You need a practical and easily implemented marketing strategy—and someone to guide you, to cheer you on, to stop you from quitting.
That’s where That First Client comes in. In this book, Jill Celeste will teach you how to identify your ideal client, contact sales prospects, ask for referrals, create a follow-up process, and use networking, speaking, and social media to attract clients. And all without overwhelm!
Filled with practical exercises and tried-and-true marketing methods, That First Client is the answer to your question: How do I get that first client? With this book in hand, you’re about to find out.
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In That First Client, Jill Celeste cuts through all the marketing hype and gets to the heart of what it takes to land your first client. But this book isn’t just for business newbies – Jill’s fantastic actionable advice works equally well for the business owner who has been at it for a few years but is ready to up her game and get more clients. It’s a book I’ll be referring to repeatedly as I build my own business.
If you are just beginning your self-employment journey, this is the book to read, and even if you have been at it for a while, you should still read this book. Jill makes it so simple and achievable. I know from personal experience that if you follow Jill’s script for how to grow and market your business, positive changes will happen. You will be much clearer and better equipped to move your business forward.
In That First Client, Jill has provided a solid foundation for not only creating a clear picture of who your ideal client is but how to attract that client in an authentic, heartfelt way. It is an amazing resource with all the essentials for any entrepreneur, whether you are just starting out, or refining and shifting your marketing systems. What I love most about this version of That First Client are the supportive and reflective questions throughout that help me to personalize my own marketing systems so that it feels natural and genuine.
I have worked with hundreds of clients for more than a decade, and I still found great value in That First Client! Jill’s honest, concise, and loving guidance leads business owners through the vital basics of marketing. It’s so important to return to, and refine, these skills at every stage of business. This book is a must for all female entrepreneurs.